Cora-by the sea
Cora - by the sea is an upcoming premium boutique hospitality property situated in Morjim, Goa- featuring 27 bedrooms, an in-house restaurant, and a pool tailored for an affluent demographic of couples, solo travelers, professionals, and wellness tourists. To reflect its upscale coastal positioning, a cohesive visual identity was built starting from the central logo and expanding into a suite of hand-drawn vector illustrations. Featuring marine life, coral reefs, waves, and seafood in the brand’s signature color palette, this visual language was brought to life across a full stationery set—including visiting cards, envelopes, letterheads, notebooks, and guest welcome cards—establishing an immediate, elevated brand presence.
Following the finalization of the primary logo, the visual language was built around a suite of custom hand-drawn vector illustrations. These vectors represent core oceanic elements, including marine life, coral reefs, waves, and seafood, all rendered in the property’s signature brand colors. This distinct illustrative style was then integrated across key physical collaterals. The branding was brought to life through tailored guest welcome cards and a complete stationery suite—featuring visiting cards, envelopes, letterheads, notebooks, mugs, and branded accessories—ensuring a cohesive, immersive experience throughout every touchpoint.